Information system for analysis and management of procurement and marketing activities of poultry enterprises and processed products
EggRussia
THE ONLY RESOURCE IN THE TARGET SEGMENT
AGRO
ESCROW
OPERATOR
Информационная система анализа и управления закупочно-сбытовой деятельности предприятий птицеводства и продуктов переработки
EggRussia
OPERATOR
ЕДИНСТВЕННЫЙ РЕСУРС В ЦЕЛЕВОМ СЕГМЕНТЕ
AGRO
ESCROW
PROBLEMS
02.
Long-term settlements with retail chains (deferred payments)
01.
Lack of a unified system for the purchase of feed and additives
04.
Collusion of manufacturers about the price
03.
There is no auction bidding tool for raising / lowering
06.
The absence of a "regulator" of prices on the egg market
05.
Sales in increments of 1 rub. / dozen, at a cost of 40 rubles, this is ~ 2.5% loss
Daily change in the price of an egg
Seasonal supply and demand imbalances
Weak information openness of the market
MARKET FEATURES
VOLATILITY
BALANCE
OPENNESS
Low awareness of top management, specialists (calling)
COORDINATION
On existing sites, lots at a fix price, on-site solutions (contests)
DECISION MAKING
The presence of elements of kickbacks and collusion
transparency
MARKET MODEL
TARGET MARKET SEGMENT
BASE LEVEL
+LEVEL
  1. Target market
  2. Availability of Level 2 markets /related/
  3. Full coverage of the technological chain
  4. Unified communication platform for contact audiences
TECHNICAL SOLUTIONS OF THE RESOURCE V.1.0 (MVP)
Counter requests
Express market analysis
Price Bulletin
supply and demand
Availability of related directions
Industry magazine
Analytics for the period
Egg indexes
and regions
Duration of stay
on the resource (efficiency)
Template Informer
DECISION V.2.0. RUSSIAN MARKET
Accounting for seasonal transitions in market positions
Operational market analytics
Conducting online bidding with a specified price step
Regression analysis of data, forecast of supply and demand balance (big Data, ML)
The only resource in the target segment
Unique business model of interaction between buyer and seller
4.
1.
5.
2.
6.
3.
The possibility of trading with a minimum step of 0.1 ₽ per dozen
No collusion between manufacturers
Increase in profitability of sales for manufacturers
EFFECT OF IMPLEMENTATION
TRADING FLEXIBILITY
ADVANTAGE FOR THE FEDERAL ANTIMONOPOLY SERVICE
THE GREATEST PROFIT
PARTNERS
© All rights reserved by AgroTarget JSC, 2023
JSC "AgroTarget" is an accredited organization in the Ministry of Finance of Russia, according to decision No. AO-20220304-3739637078-3 from 06.03.2022
The project is being implemented with the grant support of the Skolkovo Foundation
CONTACTS
Instruction manual
Made on
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